This Privacy Policy explains what information Trail & Throttle ("we," "us," or "our") collects when you visit trailandthrottle.com (the "Site"), how we use it, and the choices available to you.
1. Information We Collect
Information You Provide Directly
If the Site includes a contact form, newsletter signup, or comment section, we collect what you submit — typically your name, email address, and message content. We only use this to respond to you or send the updates you signed up for.
Information Collected Automatically
Like most websites, we automatically collect certain technical information when you visit, which may include:
- IP address and approximate location
- Browser type, device type, and operating system
- Pages visited, time spent on the Site, and referring/exit pages
- Standard log data collected by our hosting provider
Cookies & Similar Technologies
We use cookies and similar technologies for:
- Site functionality — for example, remembering your dark/light mode preference during a session.
- Analytics — to understand how visitors use the Site, using a tool such as [Google Analytics / other analytics provider].
- Affiliate tracking — when you click a "Check Price," "View on Amazon," or similar link, our affiliate partners (including Amazon Associates, Rocky Mountain ATV/MC, and RevZilla) may set their own cookies to track the referral and attribute any resulting purchase to this Site. We do not control these third-party cookies; they're governed by each retailer's own privacy policy.
When you first visit the Site, a cookie notice lets you choose "Accept All" or "Necessary Only." You can change this choice at any time using the "Cookie Settings" button on any page. You can also control or disable cookies through your browser settings. Disabling cookies may affect some Site functionality but will not prevent you from reading content.
2. How We Use Information
- To operate, maintain, and improve the Site
- To understand which content and gear categories are most useful to readers
- To respond to inquiries sent through a contact form, if applicable
- To send updates or newsletters, only if you've explicitly opted in
- To attribute affiliate purchases to this Site through our retail partners' tracking programs
We do not sell your personal information to third parties.
3. Affiliate Disclosure
Trail & Throttle participates in affiliate programs, including the Amazon Services LLC Associates Program, Rocky Mountain ATV/MC, and RevZilla. When you click an affiliate link and make a purchase, we may earn a commission at no additional cost to you. This does not affect which products we choose to review or how we rate them. See our full editorial policy for more.
4. Third-Party Links & Services
The Site links to third-party retailers and services we don't control, including Amazon, Rocky Mountain ATV/MC, and RevZilla. Once you leave our Site through one of these links, that retailer's own privacy policy governs any information they collect. We encourage you to review the privacy policies of any third-party site you visit.
5. Data Retention
We retain automatically collected analytics data for as long as reasonably necessary to understand Site performance, and any information you submit directly (such as through a contact form) for as long as needed to respond to your request, unless you ask us to delete it sooner.
6. Your Choices & Rights
Depending on where you live, you may have rights to access, correct, or delete personal information we hold about you, or to opt out of certain data uses. To make a request, contact us at contact.trailandthrottle@gmail.com. Residents of the EU/UK (under GDPR) and California (under the CCPA/CPRA) may have specific additional rights.
7. Children's Privacy
This Site is not directed at children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, contact us at contact.trailandthrottle@gmail.com and we will take steps to delete it.
8. Security
We take reasonable measures to protect information collected through the Site, but no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.
10. Contact Us
Questions about this Privacy Policy can be sent to contact.trailandthrottle@gmail.com.